Kuwella Beaute
We worked with a newly-launched makeup/self care brand to design their first product - a cocoa butter balm. The goal was to enter the market with a homemade and organic yet high quality, professional style.
Client
Kuwella Beaute
Service Provided
Product Label Design
The Goal:
Create a premium label design that reflects the "ultra-indulgent" nature of the product. The challenge was to balance an organic, homemade feel with luxurious textures—utilizing metallic finishes and botanical cocoa illustrations to ensure the product stands out on the shelf.
The Challenge:
We needed to create a precise distortion map so the oval label didn't look stretched on the container. We also had to solve for bilingual copy. Giving the French translations a separate section saved our whitespace, but formatting chemical names in a second language is definitely less glamorous than picking foil finishes.
The Result
A stunning, shelf-worthy label that elevates the brand’s first product launch. The design successfully marries the "homemade" botanical vibe with a professional metallic finish, delivering all necessary regulatory information in two languages without sacrificing the visual flow.
